Radio Networks

Yumi FM was developed in 1997 as PNG FM's second national commercial radio station. The stations format is based around PNG popular music and Adult Contemporary Western music. Broadcasting in Pidgin - the main language used in Papua New Guinea, Yumi FM has a target demographic by age of 18 - 40 plus, focused on the "grass roots" section of the market. 

The station format is 70's - 90's easy listening, Adult Contemporary, and Local hits with a strong community face.  With its program format, professional team, on air presentation, and its broadcast language, Yumi FM is PNG's most listened to radio station* in Papua New Guinea. In fact, recent media surveys suggest it is THE MEDIUM with the biggest reach of any form of media in PNG with a daily audience of well over 1.5 million people.

* Based on PNG Media Council Media Survey 2005

Nau FM is modeled on FM96 targeting a similar group of younger urban westernized youth. Like it’s sister station in Fiji, Nau FM owns the youth (under 25) market in PNG.

Coverage (Transmission Points)

Nau FM and Yumi FM's nationwide coverage includes: Port Moresby, Central, Tolukuma, Lae, Mt. Hagen, Goroka, Madang, Alotau, Rabaul, Manus, West New Britain, Popondetta, Tabubil, Kiunga, Kavieng, Kutubu, Misima, Rabaul, Kimbe, Pogera and Kundiawa and the latest on Tinzput Buka on Bouganville island. Coverage is growing all the time to meet community demand.